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SEO

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BrandingMarketing

Eleanor Goold

On Your Side But Not On Your Payroll ★ Your Utterly Compelling Copywriting Consultant ★ Strategic Brand & Marketing Comms ★ No-Nonsense Coach

Posted 10 months ago

The power of unity in branding!
https://www.forbes.com/sites/rogerdooley/2020/01/10/heb-smartest/

H-E-B: The Smartest Supermarket You’ve Just Heard Of

www.forbes.com

The top-rated grocery chain in a national study was Texas-only H-E-B. Here's what they are doing right.

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Branding

Eleanor Goold

On Your Side But Not On Your Payroll ★ Your Utterly Compelling Copywriting Consultant ★ Strategic Brand & Marketing Comms ★ No-Nonsense Coach

Posted 11 months ago

The equation is simple. Your ads can say one thing about your brand, but if your people can’t deliver the same message or experience the ads promised, the brand is misaligned.

https://innerviewgroup.com/our-view/what-is-brand-alignment/

Improve Your Brand Alignment in 2020 | InnerView Group

innerviewgroup.com

Improve your sales and marketing efforts by ensuring that all of your company teams deliver a consistent brand story and messaging to your target audience.

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Branding

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